About Floura

Our Process, Your Impact. We transform what most would consider “trimmings” from fruit into nutritional gold. That cut cantaloupe, pineapple, or apple slices in your grocery store? The rinds and cores are helping you bridge the fiber gap, one delicious bite at a time. While many bars use date paste, we begin with apple paste made from fruit grown in upstate New York. Each FiberCrush bar is packed with 13 grams of fiber and providing 40% of your recommended weekly fiber diversity from 12 plants, it’s the most concentrated and diverse fiber bar on the market!

Explore the big benefits of fiber

  • 5 Ways Fiber Can Help You Manage Weight Naturally

    5 Ways Fiber Can Help You Manage Weight Naturally

    Struggling to maintain a healthy weight can be really frustrating - life is busy, time is short, so much conflicting information on what to eat! We get it. We’re going to cut through the noise and tell you the simplest...

  • Mood-Boosting Foods: Can Fiber Really Make You Happy?

    Mood-Boosting Foods: Can Fiber Really Make You Happy?

    We say it all the time: Gut health is just health. Whole body health, from head to toe, starts in the gut.  Research on the gut-brain axis reveals that dietary fiber—a staple in whole foods like fruits, vegetables, and grains—plays a pivotal...

  • The Fiber Factor: Beauty and Wellbeing from the Inside Out

    The Fiber Factor: Beauty and Wellbeing from the Inside Out

    Getting enough dietary fiber isn’t just about digestion—it’s the unsung hero of beauty and whole body wellbeing. From glowing skin to enhanced mental clarity, dietary fiber has emerged as a cornerstone of health. Research shows that fiber-rich diets support gut...

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